Meet The GFB

We’re Marshall and Elliott, two brothers who get along well with each other but not with gluten. We spent a lot of time searching for a high-protein bar that tasted awesome AND was good for you… but we never found it. So we decided to create it ourselves, and in 2010 The GFB was born. Along with the help of our other partners, Ben and Jeremy, The GFB has become a robust, quickly growing brand carried in over 9,000 locations across the United States, Canada, and now even in Europe.

The GFB is a triple bottom line company. This means that aside from financial gain we also have social and environmental goals. Those aren’t just words — we’re actually a Certified B Corporation. When you purchase our products you’re supporting a company that cares about social and environmental performance, accountability and transparency.

We own and operate our own sustainable, certified gluten-free facility in Grand Rapids, Michigan. This means we’re able to pay closer attention to quality than an outsourced manufacturing process allows, which includes our commitment to small-batch production and meticulous care for everything with our name on it. We make healthy snacks much like you would in your own kitchen, only in slightly larger quantities (and a little more frequently). It all starts with a scale and a mixer for our ingredients. Then several dedicated employees watch carefully to ensure that each recipe comes out just right. The results speak for themselves: the tastiest healthy snacks on the market today.

Organic dates, complete protein blend (brown rice protein, pea protein), organic brown rice syrup, organic dark chocolate (organic chocolate liquor, organic cane sugar, organic cocoa butter), organic agave nectar, toasted coconut, organic crisped brown rice, organic sunflower seeds, cocoa powder, vanilla extract, natural coconut flavor, golden flaxseed, sea salt. contains coconut.